WorkB2B Catalog
Anupama Trading Corporation
A catalog for a trading company. Buyers look up a product and send the enquiry from that page.
B2B Catalog·Catalog + inquiry capture
The business
Anupama Trading Corporation sells to other businesses. A buyer usually arrives looking for a product or a range, then needs to reach the team with quantities and a few details.
What was in the way
Before this, the request lived in a thin site or a WhatsApp message that often forgot to name the product. Either way, someone on the team had to reconstruct what was being asked.
What we built
The site is a catalog. The enquiry sits on the product page, so the message arrives with the item already attached.
How it works
Product pages, a form on those pages, and a layout checked on a phone. A lot of these buyers are not at a desk.
What it does now
The site is live at anupamatc.com. People can browse the range and send an enquiry. We have not published a conversion rate, because we do not have one we measured.